Marketing & Advertising Solutions
Grow your reach. Grow your sales. Grow your business.
Let us help you build a better, stronger online presence with reputation management, social media marketing, fully responsive websites, review generation, listings management tools, and more that make it easier for customers to find and trust your business.
Do they know about you?
The golden age of print, television and radio has been long eclipsed by digital advertising. The new giants of advertising include the Google behemoth AdWords, the ever-present heavyweight Facebook, and the stalwarts of Display and YouTube advertising. Without these new methods of advertising, chances are you are throwing away your money on much less effective advertising.
We bring the BUZZ to your online advertising with a fully-managed service that will improve retention and revenue. Every ad is specifically targeted to create real-world results with impressions, clicks, in-store visits and phone calls – all with the intention of making those browsers convert into customers. And you can scale with us as our strategists manage and create your campaigns.
Can they find you?
Do you know if people will be able to find your business through your online listings on Google, Facebook or Yelp? Since 81% of people say their number 1 source for searching a business is online, you might need some help ensuring that your listings are accurate. With our three powerful presence management tools, your business is sure to be found. Listing Sync, Listing Distribution and My Listing, along with our highly-specialized Marketing Services Agents, will be all you need to be found when browsers search for you, so that you can turn them into customers!
With Listing Sync, your listings will be accurately established on dozens of reputable and pertinent sites as well as Facebook and Twitter. Listing Distribution will build listings on the four major data aggregators – Factual, Acxiom, Infogroup and Neustar Localeze. My Listing can be used to start conversations with potential customers.
Do they trust you?
While you only get one first impression with each customer, many times you don’t get to give them that impression due to the prevalence of online reviews. To establish trust and credibility in the 91% of people who read customer reviews before visiting a business, you want those 4- and 5- star ratings to ensure that browsers give you the chance to make them a customer. Whether you want it or not, those people may never cross your threshold just because you don’t respond to any interactions– positive or negative.
Allow our agency to take the pressure off of you and your business, giving you the time to wow all of your customers and create an impeccable reputation.
Will they convert?
Who needs a website you say? Do you have customers? Then you need a website. More people look online for services and businesses now than ever before– whether on their mobile phones or at home on a personal computer. You need a website for your current and your potential customers to give them all the information they need, such as your address, phone number, social pages and, most importantly, the services you offer. Without those key pieces of information, you’re letting those potential customers slip through your digital fingers.
How old is your current website? Are those customers slipping through because your site is not mobile-friendly or outdated? More than 60% of people look at websites on mobile devices versus on a desktop computer, which means your site needs to be fast, secure and mobile-friendly. Our web developers ensure that your site is responsive, up-to-date and beautiful, but also fast, secure and reliable, as you would expect being hosted on the Google Cloud.
Search Engine Optimization (SEO)
Are you the first choice?
Maybe you already have a great website that’s up-to-date and mobile-friendly, but you’re on the second page of Google. You may as well consider this a digital death sentence. You won’t see potential customers even attempt to engage if you’re not on the first page! With more than 50% of people using general search terms to find products locally, can you afford to be on the second page?
As you look at this problem, questions arise: what’s SEO? What’s a keyword? What’s organic search? We can help you navigate this confusing landscape to get your website onto the first page with multiple applications designed to optimize your site for search engines. With our SEO solutions, we can do as much or as little as you need to get that precious space on the first page.
Will they remain loyal?
As you engage with customers, you create experiences with them. But what if you could do that online? Video speaks, informs and engages. Blogs give them your expertise, keeping them loyal and giving them a reason to keep coming back. Text messages keep your business top of mind with services that only you can offer like you do. The Janice Christopher Agency can help you create these customer experiences.
Let us help you build a consistent and meaningful rapport with your customers and keep engagement up for today’s business and every day thereafter.