Make the Janice Christopher Agency your first choice for search engine optimization in New Haven, and we'll make your website your target audience's first choice when they're searching online. SEO can be confusing for many people, and having a search engine optimization expert in your corner can make all the difference to your business's success. Good SEO gets you on the first page of the search results, which drives more organic traffic to your website and ideally leads to more sales conversions.
For now, just focus on the basics.
Start with the Most Basic SEO
The most basic SEO starts with your website and content. SEO marketing will do nothing to help a poorly designed website or poorly created content. Sometimes, a content facelift and a website design overhaul are needed before an SEO marketing campaign can be implemented. Why so?
Google and the other search engines notice when people bounce off your page quickly. Bouncing is when someone finds your link in the search engine, clicks on it, and leaves quickly. This tells the search engines that your content is not a good result for the search term in question. Hence, the search engines will stop showing your content for your keywords. Effectively, implementing an SEO campaign at the wrong time can actually damage your rankings permanently. This is why it's so important to perform a website audit beforehand!
Optimize on Bing and Yahoo
Let's face it; in the world of online search, Google is king! Still, there are a lot of people who, for one reason or another, still use Bing and Yahoo and even other search engines. Google, Bing, and Yahoo are the three search engines you should optimize for. Think about this way; the people who use Bing and Yahoo are different from the people who use Google. Therefore, their search queries in the Bing and Yahoo search engines are going to be different than what people are searching for on Google.
Because of this fact, you may be able to rank for larger keywords on Bing and Yahoo than you are on Google. This is significant! Even if 80 to 90% of all website searches originate with Google, we're dealing with hundreds of millions of people! That means 10 to 20% of the people who are searching elsewhere are still tens of millions. That's a lot of potential traffic on Bing and Yahoo!
Contact the Janice Christopher Agency Today to Get Started with Search Engine Optimization in New Haven
These are just some ideas to get you thinking about how you can better optimize your website, achieve a higher ranking in the search engine results, and drive more organic traffic to your website. If you're interested in learning more about search engine optimization in New Haven, contact the Janice Christopher Agency by phone or by email. We won't sell you services you don't need, and we'll never overcharge you. We operate with integrity, honesty, and transparency at all times, and that's why we've won the trust of so many of our clients. We hope to earn yours too!Search Engine Optimization New Haven